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Mattel, Hasbro Reportedly In Merger Talks | Fortune
How Hasbro stole a march on Mattel to win the $500 million Disney princess doll contract | Daily Mail Online
Barbie and G.I. Joe playing house? Hasbro, Mattel said to have held talks about possible merger – Orange County Register
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BARBIE VS. HASBRO | Holiday 2020| UNBOXING AND REVIEW - YouTube
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The $500 Million Battle Over Disney's Princesses
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Hasbro and Mattel Join Forces for Transformers and Barbie Co-Branding - The hobbyDB Blog
Mattel and Hasbro team up for co-branded toys featuring Barbie, Transformers, Hot Wheels
Mattel, Hasbro Team On Licensing Deals for 'Barbie,' 'Tranformers' Movie Releases – The Hollywood Reporter
